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Abstract: This 24 page report discusses the fact that any baseball organization's front office staff of any baseball club must be well aware of the factors that motivate people to attend a baseball game. It is equally important to plan promotional events and special giveaway nights with those specific motivators in mind. Giveaways attract a wide range of people who would not normally consider themselves baseball fans and that is just the point. Marketing and promotion specialists must be willing to take some risks in order to have truly significant results. Bibliography lists 12 sources. BWbbpro.wps
Catagory: Issues In Coaching
Subcatagory: Sports & Issues In Sports Management
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